Archive for the “Uncategorized” Category

Business to Business Video: Three reasons why video is important for B2B companies

Business to Business Video: Three reasons why video is important for B2B companies One of the fastest growing trends in social media marketing today is businesses to business video. It’s not a trend that’s set to decline any time soon, either – in fact, business spending for online video is expected to quadruple to 5.2 […]

Video Is Not About You – It’s About Your Customers

The article below was featured in the latest issue of ContentWise. ContentWise is a monthly eZine that I would recommend for anyone interested in content marketing. Standard subscription is free. More and more corporations are using video as part of their overall marketing strategies. Once a high barrier to entry due to the sheer expense […]

Online Video Reached 11.5 Bil Views in March

New comScore numbers say online video views reached 11.5 billion during the month of March, reports. Consumption was up 13% from February and 64% from the same month last year. YouTube alone accounted for 4.3 billion of those views, making up 38% of the Web video field. Maybe not take it on party days. […]

5 Ways to Make Video a Social Experience

Video is very hot and there’s a strong social media connection. Are you using video to promote your business? Do you know the best ways to leverage this growing form of content? What follows are 5 ways you can tap into the exploding video frontier—and achieve many social media advantages. Why Video Now? The demand […]

Social Video: A Convergence of New Marketing Strategies

As the Internet and it’s consumers continue to evolve, the effectiveness of traditional advertising continues to decline. This trend has resulted in new marketing strategies and approaches such as Content Marketing, Video Marketing, Search Engine Marketing, and Social Media Marketing. As we research and continue to develop our Social Video Strategies program here at LumiVid, we’ve […]